Best Apps that can help you manage your social media marketing campaign effectively
With the explosion of social media, having your own SMM campaign has become increasingly important and even necessary for many businesses. If you are planning to have your own SMM campaign, then you should know that this task can be difficult and time-consuming if you do not have the proper tools and resources to help you do it effectively.
Fortunately, there are plenty of apps available that can help you with the tasks of managing your social media marketing campaign. Here are Apps that can help you manage your social media marketing campaign effectively, if you plan on having an effective SMM campaign of your own.
Applications for considiration
Buffer
Buffer is an easy-to-use and automated tool for scheduling and distributing content on various platforms including Twitter, Facebook, Google+, LinkedIn, Pinterest, or Foursquare. Buffer allows users to share content with the team when they are finished writing or posting it by adding it to their buffer queue. Users are then able to time when the posts will be published so their followers will have a better idea of what to expect from them in terms of content on certain days of the week.
Hootsuite
I’m sure you’ve heard of Hootsuite by now, it’s a huge deal in the Social Media world. If not, go check it out and see what’s possible. Personally, I’ve used Hootsuite for a few years now and absolutely love it. It saves me so much time because it allows me to set up different queues so that my posts are scheduled automatically. So if I want to schedule all my Instagram posts on Sundays at 10 pm EST, then all I have to do is set up my queue and away we go! And since everything is automated, there’s no need to log in to Facebook or Twitter multiple times a day!
Spredfast
tart your brand’s social marketing campaign is by identifying who the main person will be in charge of the process. Spredfast allows teams of one, three, five, or seven to collaboratively post on Instagram and Facebook without needing any third-party tools. This saves a lot of time with juggling different programs because everything is condensed into one dashboard for ease of use.
Quuu
Quuu is an app designed to help small businesses and bloggers grow their online following by building a group of followers based on shared interests. Users select the topics they’re interested in, and Quuu will curate content based on those preferences. The app’s function is much like a typical content aggregator, but it goes beyond simply reading and lets users follow particular individuals or businesses they want to learn more about.
Sprout Social
Some useful apps for managing social media include Hootsuite, Quuu, and Buffer. These all allow businesses to schedule posts across multiple platforms (including Twitter, Facebook, Instagram, and LinkedIn) at once and monitor the performance of their content. Tools like these make it easy to create a consistent online presence while also freeing up time to devote to other business activities.
Tweetdeck
Tweetdeck is a free browser-based tool that helps keep up with the ever-changing world of social media. It allows for five columns, each for a different feed (whether it be specific Twitter handles, Instagram hashtags, etc.), and offers the ability to filter based on phrases. Best of all, Tweetdeck will notify you every time someone mentions your handle so that you never miss out on an opportunity to engage!
Tailwind Section:
For the past year, we’ve had the pleasure of working with over 250 businesses that use Tailwind to help them grow on Pinterest. Our dashboard includes a full suite of analytics, which enables clients to see how their pins have performed by showing things like Likes, Shares, Repins, Conversions (i.e., a click through to your website), clicks from hashtags you’ve used or from users who have followed you and much more.
Later (app)
This app will let you analyze the effect of your posts on a number of different metrics, such as likes, engagement, views and reach. This can give you invaluable insight into what types of posts are popular with your followers (e.g., landscape photos over selfies) or offer clues about which hashtags might be most effective for your business goals (e.g., if your target market consists of moms).
Brand24 Section:
Instagram has changed the way we communicate with one another. What used to take a letter, a stamp, a newspaper, and a few weeks now only takes seconds! With more than 500 million monthly active users worldwide, including 70% from outside the United States, it’s no wonder that businesses are flocking to the platform in droves. And there’s good reason for this increased presence on Instagram – but how do you get there in the first place?
Signals (app)
Signals offers analytics that can help you understand the relationship between what posts you post and what kind of response you get. They track insights for five different social networks: Facebook, Twitter, Pinterest, Tumblr, and Instagram. Signals use artificial intelligence to analyze data from public posts in order to find patterns that might not be obvious at first glance. Signals can show you who your influencers are on each network or which posts perform best according to engagement or number of shares.
